I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) the past 3 years. I am now Sr Director with Zynga's social casino organization, where I lead VIP and CRM efforts for its slots products (Hit It Rich!, Duck Dynasty Slots, etc) and Zynga Poker, as well as licensing IP for Hit It Rich!. As a profit-oriented executive and creative consumer behavior expert with an entrepreneurial spirit, I bring to the table a proven track record spanning over 2 decades in taking companies to breakthrough financial, market, and operational success.
When HBO and CBS announced that they’re going to go over the top (OTT), offering their programming to internet users who don’t have cable subscriptions, the news was greeted in some quarters as the beginning of the end of cable TV. Thomas Hazlett, a George Mason University economist and author who has been studying the cable business for three decades, tends […]
The Internet of Things is emerging as the third wave in the development of the internet. While the fixed internet that grew up in the 1990s connected 1 billion users via PCs, and the mobile internet of the 2000s connected 2 billion users via smartphones (on its way to 6 billion), the IoT is expected to connect 28 billion “things” to the internet by 2020, ran […]
Not long after the Alibaba IPO, eBay announced that it aims to spin off PayPal as a separately traded company. The rumors of PayPal as an acquisition target are already looming, and one of the contenders is Jack Ma’s Alipay, now called Ant Financial. A deeper insight into Alipay is interesting in light of the potential changes similar players like Apple, Am […]
As a civilization, we may not be getting smarter. However, the technologies we use certainly are. Since the introduction of the smartphone, we’ve witnessed the emergence of smart homes, smart power grids, and even smart football stadiums for helping fans find parking spaces. Lately, the trend has been to go big. Infrastructure applications are ever increasi […]
In medicine, genetic data is often used for risk assessment for chronic disease. With exposure data layered on top, it will reach a level of precision that is currently unachievable. Uber and AirBNB let you rate your driver or your stay. But many users don’t know that your driver or your host can rate you, […]
Advances in mobile communication and geo-positioning technologies in recent years have presented marketers with a new media channel: location-targeted mobile advertising. Location-targeted mobile advertising involves the provision of ad messages to cellular subscribers based on their geographic locations; this allows marketers to deliver ads and coupons that […]