I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) the past 3 years. I am now Sr Director with Zynga's social casino organization, where I lead VIP and CRM efforts for its slots products (Hit It Rich!, Duck Dynasty Slots, etc) and Zynga Poker, as well as licensing IP for Hit It Rich!. As a profit-oriented executive and creative consumer behavior expert with an entrepreneurial spirit, I bring to the table a proven track record spanning over 2 decades in taking companies to breakthrough financial, market, and operational success.
In the 1990s, Procter & Gamble’s Product Supply Organization kicked off a major Reliability Engineering program, much like the efficiency initiatives of companies such as Toyota. They institutionalized the use of data collection systems in their manufacturing facilities to understand how products and machines would “behave” and could be optimized. By col […]
Have you mastered the five skills that distinguish innovative entrepreneurs and executives from ordinary managers? In The Innovator’s DNA, co-authors Jeffrey Dyer, Hal Gregersen, and Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution) built on what is known about disruptive innovation to show how individuals can develop the skills necessa […]
You’d be forgiven for thinking that the taxi app war is exclusively a US phenomenon, such is the fierce battle between Uber and Lyft, but similar rivalries are actually ongoing across other parts of the world. The battle is heating up in Southeast Asia today, after GrabTaxi — a Malaysia-headquarted company that is active in six countries — announced a $65 m […]
Yahoo has been building up its video and video advertising content, and we have heard that it may make another key acquisition in the area to further raise its game. The company is in talks to acquire BrightRoll, the cross-platform digital video advertising service. TechCrunch has heard that term sheets have been signed, and that the price, if the deal is c […]
BASF Headquarters in Ludwigshafen, Germany Image courtesy of Flickr user BASF. As a chemical company that has been around for nearly 150 years, BASF is good at managing risks. “Risk mitigation is in our DNA at BASF,” said Dirk Voeste, vice president of sustainability strategy at BASF. In fact, the company’s intrinsic safety culture also […]
For our two-part post, I spoke with Emma Stewart, head of sustainability solutions at the California-based Autodesk. In 2008, after a career as an outside environmental consultant with BSR, Emma Stewart went “in-house” to become head of sustainability solutions at the software company Autodesk, where she founded the Sustainability Solutions team. One of her […]