I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) the past 3 years. I am now Sr Director on the Hit It Rich! team, Zynga's iPad and Facebook social casino app. As a profit-oriented executive and creative consumer behavior expert with an entrepreneurial spirit, I bring to the table a proven track record spanning over 2 decades in taking companies to breakthrough financial, market, and operational success.
After exiting the crowded auditorium where Colts quarterback Andrew Luck publicly wished that the NFL would develop “a football equivalent of pitch count” to reduce injury at his position, I headed left toward a series of large posters mounted on display easels in the hallway. Each display showed complex statistical formulas, data visualizations, and excerpt […]
HP has quietly announced a new tablet. Meet the HP 8. It’s a rather mundane tablet with a ho-hum screen and above par specs. It’s nothing special. But it’s cheap and cheap sells. The HP 8 employs a 7.85-inch screen with a 1,024 x 768 resolution, which as Engadget points out, is a few pixels less than what’s found in competitor’s tablets. Inside, there is a q […]
Desk jobs are slowly killing us. Perhaps even worse than dying early, our office-potato lives are making us more susceptible to joint pain, fatigue, and illness. To fight off these modern diseases, I use a treadmill desk, which keeps me in motion all day long. Unfortunately, treadmill desks are pretty pricey, going for around $1,400 on Amazon. Read More
Hannah Grove, executive vice president and chief marketing officer at State Street Corporation Turning an organization into a social business — one that knows how to use new forms of collaboration and communication via social media — is a challenge for any operation, but it’s especially challenging for multinational, highly regulated companies. Boston-based […]
The authors analyzed email communication patterns between employees and customers of a global services provider. Keeping tabs on the health of client relationships is an important activity for any company hoping to promote stability and growth. Knowing how customers feel about your products and services is particularly vital for organizations specializing in […]