Last week, I blogged about the downside of ending (sun-setting) a social game (The Risks of Sun-setting…). Today, I saw news that players have filed a class action suit against Google for their decision to kill SuperPoke (Social Game Players Sue Google). I am not a lawyer but my understanding is the lawsuit won’t go anywhere but it does show the increasing “annoyance” players have with sun-setting and the bad press it can generate.
Author: Lloyd Melnick
Drove the growth of the Social Plus (Sweepstakes) gaming sector from a few hundred million in revenue to over $6 billion in revenue as GM of Chumba Casino. As Chief Strategy and Growth Officer, I now lead new product development and strategy for VGW. I am a serial builder of businesses, having been on the executive leadership team for three companies through successful exits, including sales to Disney and Zynga.
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