How to succeed in the mobile game space by Lloyd Melnick
Meetings at Social Gaming Summit
I have been lucky enough to be invited to speak at the Social Gaming Summit in Berlin next month. If you are going to be at the show, please let me know if you would like to get together; I will be joined by our CRO and VP Operations.
Author: Lloyd Melnick
I am Director of StarsPlay at The Stars Group (PokerStars), where I lead the team responsible for free-to-play gaming. We currently have more than 20 free-to-play applications with over 500,000 daily unique players. Our game, Jackpot Poker, won the 2017 EGR award for best mobile poker product. Previously, I was Sr Dir at Zynga's social casino (including Hit It Rich! slots, Zynga Poker and our mobile games), where I led VIP CRM efforts and arranged licensing deals. I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) worth over $700 million the past 4 years.
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