Speaking at MIT on data quality and how it affects LTV

I am very proud to announce I will be speaking at MIT’s CDOIQ (Chief Data Officer and Information Quality) Symposium in July about how data affects your LTV projections, and ways to improve the quality of your metrics. It’s going to be a great conference and I would love to meet up with anyone who will be there.
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Author: Lloyd Melnick

I am Director of StarsPlay at The Stars Group (PokerStars), where I lead the team responsible for free-to-play gaming. We currently have more than 20 free-to-play applications with over 500,000 daily unique players. Our game, Jackpot Poker, won the 2017 EGR award for best mobile poker product. Previously, I was Sr Dir at Zynga's social casino (including Hit It Rich! slots, Zynga Poker and our mobile games), where I led VIP CRM efforts and arranged licensing deals. I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) worth over $700 million the past 4 years.

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