How to succeed in the mobile game space by Lloyd Melnick
Meetings at CTIA next week
One of my team members and I will be at CTIA next week. If anyone is going and would like to meet, please let me know.
Author: Lloyd Melnick
I am EVP Casino at StarsPlay, where I lead the Chumba Casino team. Previously, I was Director of StarsPlay, the social gaming vertical for the Stars Group (PokerStars, Sky Betting & Gaming, BetEasy, Full Tilt and BetStars). I was also Sr Dir at Zynga's social casino (including Hit It Rich! slots, Zynga Poker and our mobile games), where I led VIP CRM efforts and arranged licensing deals. I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) worth over $700 million.
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