Casual Connect presentation on Winning the War: How to Build a Great Social Game Company

A Slideshare link from Casual Connect Seattle on How to Build a Great Social Game Company:

Author: Lloyd Melnick

I am GM of Chumba at VGW, where I lead the Chumba Casino team. Previously, I was Director of StarsPlay, the social gaming vertical for the Stars Group. I was also Sr Dir at Zynga's social casino (including Hit It Rich! slots, Zynga Poker and our mobile games), where I led VIP CRM efforts and arranged licensing deals. I have been a central part of the senior management team (CCO, GM and CGO) at three exits (Merscom/Playdom, Playdom/Disney and Spooky Cool/Zynga) worth over $700 million. View all posts by Lloyd Melnick

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Lloyd Melnick

This is Lloyd Melnick’s personal blog. All views and opinions expressed on this website are mine alone and do not represent those of people, institutions or organizations that I may or may not be associated with in professional or personal capacity.

I am a serial builder of businesses (senior leadership on three exits worth over $700 million), successful in big (Disney, Stars Group/PokerStars, Zynga) and small companies (Merscom, Spooky Cool Labs) with over 20 years experience in the gaming and casino space. Currently, I am the GM of VGW’s Chumba Casino and on the Board of Directors of Murka Games and Luckbox.

MIT Sloan Management Review Blog

Following one of the most disruptive years in recent memory, 2021 has offered up many challenges and questions for managers: How can they keep teams safe and engaged in their work when they return to offices? How can they develop new skills and strategies at a time when things aren’t quite back to normal? In […]

Overcoming Obstacles to Successful Culture Change

As businesses work through the complexity of return-to-office strategies and determine how to manage a forever-hybrid workforce, the need to cultivate — and preserve — effective organizational culture is on everyone’s minds. Driving intentional culture is a critical element of an adaptable organization that can respond to emerging challenges and opportunitie […]

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Author: Lloyd Melnick

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