A recent post and slideshow (slideshow below), Robinhood Waiting List Breakdown, raised a great opportunity for how all types of company can use a waiting list to generate growth. Robinhood.com is a stock brokerage related product that already has 300,000 people on its waiting list and is adding more than 1,000 daily. By looking at Robinhood, not only are there great lessons for your product launches, but even for launching new features or content in your product. For example, a company like Uber could build a waiting list if it plans to launch a dog walking service, and then when the service launches already have enough demand for critical mass. Continue reading “How to use a waitlist for growth”