Much has been written about the opportunity for Zynga to accelerate its revenue by moving into real money gambling, but there is another contender coming from the social/casual game space who probably has a better chance of success. Last week, Big Fish announced it was teaming with Betable to bring a real-money, social mobile casino game (Card Ace: Casino) to the UK (and other markets where it is not prohibited). The announcement received less attention than the news that Zynga has spent about $75,000 on lobbying to legalize online gambling (keep in mind that you can’t even buy one Congressman for $75,000; that amount is virtually nothing in the world inside the Beltway).
Continue reading “The sleeper in the social online real-money gambling race”
and although I have not finished it yet have already learned many useful decision making practices. The most significant of these is the pre-mortem.
The Business of Social Games and Casino 